New Neighbor Marketing
New Mover Lists for
Direct Mail and Telemarketing
EZ Mover Mailings
NEW!! Now
you can reach the greatest possible
number of newcomers and let us do all the work for you, with our new EZ Mover
Mail program, a turnkey
service in which we mail your new subscription offers monthly to the new
mover list of your choice.
We will print your customized postcard with your business reply indicia;
address the pieces with the names of the new movers, fold the card, apply a tab
seal, presort for the most economical postage, and tie, bag and deliver the
cards to the post office. Included is the cost of your choice of new mover list,
the postage, and the bulk presort postage permit.
List options
All four of these direct-mail options are viable for the EZ Mover Mailings. Key
variables are timeliness, quantity, the presence of telephone numbers, and the
selection of SFDU (single-family dwelling units: houses, most of which are
owners) and MFDUs (multi-family dwelling units: apartments, most of which are
renters). All but Option 3 can also be used for telemarketing. All but Option 3 can be mailed weekly or monthly, Option
3 only monthly.
1.
Timeliness/Economy: The Hotline List of New Telephone Listings,
SFDUs Only. The most timely list available, from the directory assistance
database, all records include telephone numbers. MFDUs are not mail-deliverable
and are thus not included.
2.
Timeliness/Quantity: The Hotline PLUS, SFDUs Only, our most
popular list, consists of the Hotline List plus additional leads from utilities
and other sources. More plentiful than the Hotline, most records come with
telephone numbers. MFDUs not included.
3.
Most Coverage:
The New Residential Movers List,
the most comprehensive newcomer list available and the one best suited for
direct mail, consists of both SFDUs (in higher quantity than Options 1 and 2)
and MFDUs. No telephone numbers included.
4.
Combination:
Option 1 or 2 plus the MFDU portion of Option 3. This option features the
timeliness and telephone numbers of Options 1 and 2 in addition to the
mail-deliverable (but telephone number-free) MFDUs from Option 3.
In addition to mailing out your offer, we can supply you with the list
(names, addresses, and, where available, telephone numbers) for your follow-up
by telephone or mail. (Lists are also available separately from the EZ Mover
Mail program.) to get started, send us a list of your market's geography ( by county
and/or ZIP code) by e-mail or by
our Inquiry Form. We'll get right back to you with
specific quantities and costs.
For more details, call 800.894.1214.